Product And Brand Management — Part 1 MCQs with Explanations

Consumer behaviour is the correct answer to “Which of the following is the study of individuals, groups or organisations and the process they use to select, secure and dispose of products”. This question is standard in competitive examination syllabi for Product And Brand Management.

All of the above is the correct answer to “Production Management includes”. This question is standard in competitive examination syllabi for Product And Brand Management.

All of the above is the correct answer to “The merits of Product layouts includes”. This question is standard in competitive examination syllabi for Product And Brand Management.

to differentiate the product is the correct answer to “Branding seeks”. This question is standard in competitive examination syllabi for Product And Brand Management.

It has an expiration date is the correct answer to “Which of the following is incorrect about brand”. This question is standard in competitive examination syllabi for Product And Brand Management.

Functional is the correct answer to “Which of the following brands provide the best performance or economy”. This question is standard in competitive examination syllabi for Product And Brand Management.

Application of Process to the raw material to add the use and economic values to arrive at desired product by the best method, without sacrificing the desired quality is the correct answer to “Production means”. This question is standard in competitive examination syllabi for Product And Brand Management.

All of the above is the correct answer to “Objectives of Production Planning and Control involves”. This question is standard in competitive examination syllabi for Product And Brand Management.

Initiator is the correct answer to “Who among the following suggests the idea of buying a product in a Decision-making Unit (DMU)”. This question is standard in competitive examination syllabi for Product And Brand Management.

All of the above is the correct answer to “Which of the following is correct in the context of strategies available to name a product? 1. Each new product is given a new name. 2. Each product is launched under the brand name. 3. Separate family names for all the products. 4. In this, the product is given individual name alongwith the company's name. Select the correct answer:”. This question is standard in competitive examination syllabi for Product And Brand Management.

All of these is the correct answer to “The way of production is/are”. This question is standard in competitive examination syllabi for Product And Brand Management.

Cues is the correct answer to “Which of the following are the decisions that influence the customers to buy the product”. This question is standard in competitive examination syllabi for Product And Brand Management.

All of the above is the correct answer to “Product layout used when”. This question is standard in competitive examination syllabi for Product And Brand Management.

All of the above is the correct answer to “Production Control involves”. This question is standard in competitive examination syllabi for Product And Brand Management.

Imagery is the correct answer to “. . . . . . . . is building the reputation of a brand in the eyesof the customer.”. This question is standard in competitive examination syllabi for Product And Brand Management.

All of the above is the correct answer to “Factors of Production Planning includes”. This question is standard in competitive examination syllabi for Product And Brand Management.

points-of-difference is the correct answer to “Attributes or benefits that consumers strongly associate with a brand, positively evaluate, and believe they could not find to the same extent with a competitive brand is known as”. This question is standard in competitive examination syllabi for Product And Brand Management.

Learning theory is the correct answer to “According to the . . . . . . . . , marketers can enhance demand for a product by associating it with strong drives, using motivation cues and providing positive re-enforcement.”. This question is standard in competitive examination syllabi for Product And Brand Management.

All of the above is the correct answer to “Control Systems of Production involves”. This question is standard in competitive examination syllabi for Product And Brand Management.

Routing is the correct answer to “. . . . . . . . Consists of fixing the flow lines for various raw materials, components, etc., from the stores to the packing of finished product, so that all concerned knows what exactly is happening in the shop floor.”. This question is standard in competitive examination syllabi for Product And Brand Management.

Dispatching is the correct answer to “Production control includes”. This question is standard in competitive examination syllabi for Product And Brand Management.

All of the above is the correct answer to “Which factor(s) affecting productivity”. This question is standard in competitive examination syllabi for Product And Brand Management.

Produce is the correct answer to “The objective of production management is to . . . . . . . . the desired product or specified product by specified methods so that the optimal utilisation of available resources is met with”. This question is standard in competitive examination syllabi for Product And Brand Management.

All of the above is the correct answer to “Product characteristics includes”. This question is standard in competitive examination syllabi for Product And Brand Management.

Market Research is the correct answer to “The production cycle starts from”. This question is standard in competitive examination syllabi for Product And Brand Management.

maximum possible time it could take to accomplish the job is the correct answer to “The pessimistic Time Estimate is”. This question is standard in competitive examination syllabi for Product And Brand Management.

Dog is the correct answer to “Which of the following animals was used by Pavlov for his experiments”. This question is standard in competitive examination syllabi for Product And Brand Management.

Single Channel Single Phase is the correct answer to “Given This is type of”. This question is standard in competitive examination syllabi for Product And Brand Management.

All of the above is the correct answer to “Gantt Chart used in”. This question is standard in competitive examination syllabi for Product And Brand Management.

Proprietary assets is the correct answer to “Price is included in which of the following components of Aaker model”. This question is standard in competitive examination syllabi for Product And Brand Management.

a-1, b-2, c-3, d-4 is the correct answer to “Match the following List-I (Techniques of Work Measurement) List-II (Purpose) a. Direct Time Study 1. Amount of time b. Synthesis Method 2. Time Values c. Analytical Estimating 3. Job d. Predetermined Motion Time 4. Basic time”. This question is standard in competitive examination syllabi for Product And Brand Management.

Co-branding is the correct answer to “In which of the following, two or more well known brands are combined in an offer”. This question is standard in competitive examination syllabi for Product And Brand Management.

Quality Assurance is the correct answer to “The quality management strategy which is most associated with quality standards such as ISO 9000 is . . . . . . . .”. This question is standard in competitive examination syllabi for Product And Brand Management.

$$\frac{{{\text{Fixed Cost}}}}{{{\text{Selling Price}} - {\text{Variable Cost}}}}$$ is the correct answer to “BEP computed by”. This question is standard in competitive examination syllabi for Product And Brand Management.

It is the process of addition of meaningful values and differences is the correct answer to “Which of the following is correct about product positioning”. This question is standard in competitive examination syllabi for Product And Brand Management.

Seasonal Variations is the correct answer to “Periodic variations that reoccur with some degree of regularity within a specific period are generally known as”. This question is standard in competitive examination syllabi for Product And Brand Management.

Quality variable is the correct answer to “A quality criterion which can be measured is called a . . . . . . . .”. This question is standard in competitive examination syllabi for Product And Brand Management.

All of the above is the correct answer to “The design of Factory building is based on”. This question is standard in competitive examination syllabi for Product And Brand Management.

Specification is the correct answer to “In the quality gap model which gap is explained by the gap between the standards set by management for their product or service compared to their understanding of the customers needs”. This question is standard in competitive examination syllabi for Product And Brand Management.

All of the above is the correct answer to “Which of the following statement is/are true”. This question is standard in competitive examination syllabi for Product And Brand Management.