Public Relations And Corporate Communication — Part 2 MCQs with Explanations

All of these is the correct answer to “Which of these is a component of corporate communication”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

marketing communications is the correct answer to “Supporting marketing efforts related to product launch, special campaigns, brand awareness, image and positioning is part of”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Frequent use of jargon and buzz words is the correct answer to “Which of the following is not correct for guidelines of effective corporate communication”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Those controlled by the wishes of their employers or clients is the correct answer to “What are PR professionals often labelled as”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Product tampering/malevolence is the correct answer to “According to Coombs and Holladay, which type of crisis is one in which external agent causes damage to the organisation”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

American companies is the correct answer to “What, according to the critics of globalisation, is central to globalisation”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

All of these is the correct answer to “What are crisis communication specialists expected to learn to avert any crisis situation”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

3 and 4 is the correct answer to “A few guidelines for a member of PRSA are given below 1. Preserve the integrity of the process of communication. 2. Preserve intellectual property rights in the market place. 3. Avoid deceptive practices. 4. Disclose financial interest in a client's organisation. Which of these guidelines is/are for PRSA code provisions of conduct i.e. Disclosure of information”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Communication is the correct answer to “What has very important role to play in the corporate world”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

a-2, b-4, c-3, d-1 is the correct answer to “Match the following books with their authors: List-I (Books) List-II (Authors) a. Crystallising Public Opinion 1. Sandra Oliver b. The Power of Corporate Communication 2. Edward L Bernays c. Effective Public Relations 3. Scott M Cutlip d. Public Relations Strategy 4. Paul A Argenti”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Organisational misdeed is the correct answer to “How are management actions that put stake holders at risk and/or violate the law, termed as”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Public relations is the correct answer to “What plays a critical role in the crisis response by helping to develop the messages that are sent to public”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Press agentry is the correct answer to “Which of the four PR models set out below (Grunig and Hunt) is used most by practitioners”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Feature of being attractive and smart is the correct answer to “What is not an essential trait of an efficient spokesperson”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

reactive is the correct answer to “The closed systems approach is reflected in public . . . . . . . . relations.”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

John W Hill is the correct answer to “Whose grasp of the interaction between ethics, issues management and far reaching effects of corporate policy made him one of the most successful practitioner”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Social Media is the correct answer to “What is the fastest means of notification sytem in today's world”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

opinion leaders is the correct answer to “People within a reference group who, because of their special skills, knowledge, presonality or other characteristics; exerts social influence on others are called as”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Craft is the correct answer to “The short-term, instrumental use of PR has been labelled”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Utilitarianism is the correct answer to “. . . . . . . . is the basis of public relations, advocated by the English philosopher, Jeremy Bentham.”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Crisis is the correct answer to “What can have a negative effecton brand image”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

All of these is the correct answer to “Which of foIlowing is/are one/some golden rules of PR crisis management”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Edward Bernays is the correct answer to “Who is termed as the so called Father of Public Relations”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Jargon and technical terms is the correct answer to “What should be avoided while presenting information in front of the media”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Oral is the correct answer to “Which communication is used for closer and internal communication”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Company Spokesperson is the correct answer to “'Managing Print Media' is the main task of”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Loss of human resource is the correct answer to “Which of the following is not true for threats related to crisis in an organisation”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

a-1, b-2, c-3, d-4 is the correct answer to “Match the following key terms of functions of International Public Relations with their appropriate description. List-I (Key terms of functions of IPR) List-II (Description) a. Communications 1. It requires impeccable writing skills, cross-cultural knowledge and strong sense of company's mission and desired perception. b. Managing Media 2. He/She has the ability to tailor strong universal messages and specially cater to an international market's needs at the same time. c. Gather opinions 3. It is necessary for the specialist to conduct surveys and interpret data regarding the company. d. Events 4. International public relations specialist has to set-up and co-ordinate company programs.”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Assessing the crisis situation is the correct answer to “. . . . . . . . is the first crisis communications step, one can't take in advance.”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

A set of factors designed to combat crisis and reduce the actual damages inflicted is the correct answer to “How can crisis management be defined”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Public safety is the correct answer to “What is considered to be the primary concern during a crisis”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

An initiative aimed at protecting the reputation of the organisation is the correct answer to “What does 'crisis communication' refer to”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

a-4, b-3, c-2, d-1 is the correct answer to “Match the following terms or statements of crisis communications with their phases. List-I (Terms or Statements) List-II (Crisis phase) a. Make sure information is kept confidential 1. Pre-crisis phase b. Reputation repair and Behavioural intentions 2. Crisis response phase c. Be quick, accurate and consistent 3. Post crisis phase d. Crisis management plan 4. Crisis communication Process”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Notification system is the correct answer to “. . . . . . . . is absolutely essential pre-crisis requirement to be established to allow one to reach one's stake holders rapidly using multiple modalities.”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Discourse of Renewal Theory is the correct answer to “. . . . . . . . is a theory assessed by Gregory Ulmer, Timothy Sellnon and Matthew Seeger as a framework that emphasises learning from the crisis and ethical communication.”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

best for generating trust and confidence is the correct answer to “Compared to other marketing communications tools, PR is the”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

all of these is the correct answer to “Corporate communication functions include”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

George Terry is the correct answer to “Who remarked that communication works as a lubricant to increase the efficiency of management”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

a-3, b-1, c-4, d-2 is the correct answer to “Match the following guidelines with appropriate PRSA code provisions of conduct. List-I (Guidelines) List-II (PRSA code Provisions of Conduct) a. Reveal the sponsors for causes and interests represented 1. Conflicts of interest b. Protect privileged, confidential or insider information gained from a client or organisation. 2. Disclorure of information c. Encourage clients and customers to determine if a conflict exists after notifying all affected parties. 3. Enhancing the profession d. Decline representation of clients and organisations that urge or require actions contrary to this code. 4. Safeguarding confidence”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.

Angell is the correct answer to “Who, in 1990, argued that there is no such thing as international public relations”. This question is standard in competitive examination syllabi for Public Relations And Corporate Communication.